Scrum — It's for Video Game Development (and More)

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Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive in today's marketplace. Traditional development and delivery frameworks are often ineffective. In contrast, Scrum is a value-driven agile approach which incorporates adjustments based on regular and repeated customer and stakeholder feedback. And Scrum's built-in rapid response to change leads to substantial benefits such as faster time-to-market, higher satisfaction, and continuous improvement—which supports innovation and drives competitive advantage.

Agile and Scrum were once the sole domain of technical software projects which includes video game development(1)(2)(3). However, the benefits and results have not gone unnoticed by others. Practices are being adopted by additional, non-technical departments and industries for their projects. Examples follow.

  • The State of Scrum Report(4) revealed that 21% of Scrum projects are run by departments outside of Technology such as Marketing, Finance, and Sales.
  • An article published in The New York Times(5) noted agile's use in diverse industries—with examples ranging from a museum in Sydney, Australia, to an automobile dealership in Maine.
  • A business brief(6) illustrated how varied businesses—including John Deere, NPR, and Mission Bell Winery—employed agile.

In summary, agile and Scrum are used broadly. It's for video game development as well as other technical and non-technical projects.

For more information on Scrum, pick up a copy of the award-winning book,
Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions, at Amazon.

References:

(1) Godoy, A., & Barbosa, E. (2010). Game-Scrum: An Approach to Agile Game Development.

(2) Guan, Y., Mikkonen, T., & Suomela, R. (2018). Continuous Experimentation in Mobile Game Development. 2018 44th Euromicro Conference on Software Engineering and Advanced Applications (SEAA), 345-352.

(3) Koutonen, J., & Leppänen, M. (2013). How Are Agile Methods and Practices Deployed in Video Game Development? A Survey into Finnish Game Studios. DOI: 10.1007/978-3-642-38314-4_10.

(4) Scrum Alliance (2017).
The State of Scrum Report. Westminster, CO: Scrum Alliance, Inc.

(5) Hardy, Q. (2016, November 25). "The New Workplace is Agile, and Nonstop. Can You Keep Up?"
The New York Times, page B1.

(6) Rigby, D. K., Berez, S., Caimi, G., and Noble, A. (2016).
Bain Brief: Agile Innovation. Boston, MA: Bain & Company.

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Scott M. Graffius, PMP, SA, CSP-SM, CSP-PO, CSM, CSPO, SFE, ITIL, LSSGB is an agile project management practitioner, consultant, multi-award-winning author, and international keynote speaker. He is the Founder of Exceptional PPM and PMO Solutions™ and subsidiary Exceptional Agility™. He has generated over $1.9 billion of business value in aggregate for Global Fortune 500 businesses and other organizations he has served. Graffius and content from his books (Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions and Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change), talks, workshops, and more have been featured and used by businesses, professional associations, governments, and universities. Examples include Microsoft, Oracle, Broadcom, Cisco, Gartner, Project Management Institute, IEEE, Qantas, National Academy of Sciences, United States Department of Energy, New Zealand Ministry of Education, Yale University, Tufts University, and others. He has delighted audiences with dynamic and engaging talks and workshops on agile, project management, and technology leadership at 89 conferences and other events across 25 countries.

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About Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions

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Shifting customer needs are common in today's marketplace. Businesses must be adaptive and responsive to change while delivering an exceptional customer experience to be competitive.

There are a variety of frameworks supporting the development of products and services, and most approaches fall into one of two broad categories: traditional or agile. Traditional practices such as waterfall engage sequential development, while agile involves iterative and incremental deliverables. Organizations are increasingly embracing agile to manage projects, and best meet their business needs of rapid response to change, fast delivery speed, and more.

With clear and easy to follow step-by-step instructions,
Scott M. Graffius's award-winning Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions helps the reader:

  • Implement and use the most popular agile framework―Scrum;
  • Deliver products in short cycles with rapid adaptation to change, fast time-to-market, and continuous improvement; and
  • Support innovation and drive competitive advantage.

Hailed by Literary Titan as “the book highlights the versatility of Scrum beautifully.”

Winner of 17 first place awards.

Agile Scrum: Your Quick Start Guide with Step-by-Step Instructions is available in paperback and ebook/Kindle worldwide. Some links by country follow.


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About
Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change

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Thriving in today's marketplace frequently depends on making a transformation to become more agile. Those successful in the transition enjoy faster delivery speed and ROI, higher satisfaction, continuous improvement, and additional benefits.

Based on actual events,
Agile Transformation: A Brief Story of How an Entertainment Company Developed New Capabilities and Unlocked Business Agility to Thrive in an Era of Rapid Change provides a quick (60-90 minute) read about a successful agile transformation at a multinational entertainment and media company, told from the author's perspective as an agile coach.

The award-winning book by
Scott M. Graffius is available in paperback and ebook/Kindle worldwide. Some links by country follow.



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Award-Winning Book -Agile Scrum